Exciting news! So after endless months of job hunting, admittedly not religiously, but still after A LOT of job applications, I was recently finally rewarded with a part time job in retail!  Understandably I was entirely ecstatic, extra excitement points due to the fact that it’s fashion involved and at a personal favourite store. Jewellery discounts. Check. Styling customers. Check. An attractive store, involving VM opportunities.  Check. Sounds wonderful on paper, and don’t get me wrong it is thrilling and I am so fortunate to have this opportunity, however I admit that your first (real) job is not a glorious as you envision.

What I always was taught in High School business was the importance of induction and having just had mine, I can see why. Whilst certainly I gleamed an insight into this busy environment, I was left feeling very unsure, an uneasiness which seeped into my demeanour and ‘bubbly’ quality. Being ‘bubbly as a can of coke’ is key in the world of retail, and whilst as customers we have all scorned lacklustre staff, I could see how difficult it actually is to maintain this soft drink quality. After being reminded to be more ‘bubbly’ for the fourth time, I could feel my heart drop and the genuine smile I commenced with being replaced with more of a grimace than a smile.  I felt insecure and this showed in my quiet and slightly mumbled words of greeting. The silence I was met with, as quite a few failed to hear me, was awkward and not very reassuring. No doubt as the days progress this easy light manner will become second nature, but to begin with its difficult struggling with the negative thoughts, that you are failing their expectations and your own.

To make matters worse I was expected to style customers without any advice or key product knowledge. Certainly I have a strong love of fashion and had done personal research into our products, but with jewellery, a product I have less experience with, I was left feeling confused and daunted. I have always been a hair piece-single necklace-earring kind of gal, so to be expected to style with no clues or tips a 5-way combo of headpiece, necklace, ring, wrist and ears, and then to encourage doubling of necklaces and tripling of bracelets was terrifying.

However my enthusiasm, though slightly battered, is not beat. I look upon this as, an experience and what it is, a first job.  You have to work from the bottom to get to the top, and the fact that I now have a foot in the door is not an opportunity I am going to let slide. At the end of the day you may have to fake it. Fake ‘bubbliness.’ Fake confidence. As a customer I don’t enter a store thinking I am an expert. I am pleased to hear the staffs’ advice. If it’s bad? I am not going to verbally challenge their product styling, just put it down to bad taste. I mean, no one can get it perfect every time.

So I have my first job and I am excited, even if I did go home afterwards and cry. Who hasn’t?  I am ready for this challenge and I will use it as the first step on the ladder of success, learn everything there is to learn and grasp every opportunity, no matter how small.

Photo 3-11-2013 9 51 40 pm




So after many months our fashion police expo is finally complete, admittedly my coverage of the many stresses and lessons have been few but once I have time to breath I will share some of the experience. So please check out our website or Facebook page and if you happen to be in Prahran, Melbourne feel free to pop in within the next few days. There are also a few competitions, online and at the expo with some great prizes up for grabs. Finally we have been running a small blog, so likes and follows are welcome!
Fashion Police Expo
Prahran & Wantirna Swinburne Visual Merchandising students
David Williamson Theatre,
Prahran Swinburne Campus
Melbourne, Vic.



Fashion Police.
The two words which caused sirens of horror to go off in my mind. Not because I am on the run from some hideous outfit offence, although I’m sure we all harbour a few dark fashion moments, but because this is the theme of our end of year exhibition. I shuddered when I first heard the words, my mind instantly leaping to tasteless, trashy and blah. However with some persuasion and discussion I was sold and even excited about the idea. Here is the opportunity to take a subject that doesn’t sound too flash and turn it into something fun, but to good taste, with a touch of class. The opportunities for design, display and promotion are great and with the right angle I feel it can be pulled off quite successfully. Although without wanting to dampen anyones dreams, I feel that the idea that it could go viral is a tad far fetched. Just a tad. Nonetheless, I would love to be on the media team, there are such possibilities in this media filled world and it excites me to know I can have the opportunity to test out these in a way that serves a purpose. I know this project will be a lot of hard work, but super exciting stuff is happening and I am ready to grab this project with two hand and dive right in!

Oh and on another note, excitingly we have received a number of positive responses from our Feastland project with Eastland wanting us to do another two displays and some other companies interested in involving us in some future projects! So super pumped all round!


The above poster was made using the handy app Phoster- the application that enables you to create neat, stylish posters in minutes!

Shiny start to new semester

Finally back to school after three months of holiday- not complaining about the break, but after 12 weeks its exciting to be back. Had my first few classes last week and I am feeling pumped about the year ahead, so yay. In the last weeks of the holiday I sorted through my tool bag and the materials I had accumulated throughout the last year. I found I had a lot of fabric left from backdrops of photo shoots and windows and not wanting to waste it asked mum if she could make me a pair of shorts & here they are- they’re so shiny! She did a very impressive job considering they were fairly complicated and her sewing level, though 100 times better than mine, is a bit limited so cheers Mum!


Cassette Case

Something you can be assured of finding at op shops are videos. With videos near obsolete we receive hundreds of them and at 50 cents each, when looking for an old film you can’t really go wrong. However with Itunes, DVD’s, Blu-ray and all that jazz, many go to waste so today I was thinking about what you could actually do with all those old videos? What struck me is that the case is a very similar shape to a clutch, so I thought hey why not make one? It turned out to be quite simple.

Grab a video, remove the cassette and the cover page. Slip a piece of fabric into the plastic slip. Line the inside of the case with a thicker fabric using fabric/plastic glue. Cut two quarter circle like shapes to block off the sides and hot glue them along the inside of the top and bottom to connect the front and back. Cut a strip of complimentary fabric for the spine, cut this in half to stick along each side of the opening. This can fray so use shearing scissors or a fabric that won’t to assure the best results. Finally find something you can use for a handle to give a finishing touch and add to the clutch like feel. I chose a beautiful brooch which added subtle bling but wasn’t too big so it didn’t hold uncomfortably. (Note my handle doesn’t actually open the clutch, it’s just an embellishment, you just open the case as you would a video)

Volia a new clutch at the very cheap price of 50 cents!clutch1clutch3clutch2

Welcome the year of the snake!

With a nod to the vivid red and bright yellow flag of China- playful cutouts, Medusa styled head dresses and  jewel encrusted snakes inspired these Chinese New Year outfits!bordernewyear

With the holidays ending soon, to both disappointment and excitement, I felt I should exercise my Visual Merchandising skills.  Inspired by some fabulous New Year windows I  wanted to create my own display. Unfortunately only 2 hours remain of the New Years day, (I figured it would best posted on the actual day,) so my drawing below is only a rough sketch and missing major elements. None the less hopefully the idea is still clear.

Imagine an oversized fortune cookies, split in half. A mannequin wearing one of the Chinese New Year outfits stands next to the biscuit, her foot resting on the broken cookie which she has just broken open with her golden heeled sandals. Ruby embellished snakes slither free from their tasty enclosure. The arrival of the year of the snake.

Happy Chinese New Year- may it be a great one!

(Above I have used templates from so I can get my ideas down easily and efficiently without having to worry about the  figures)